Air Transat has unveiled a brand-new phone menu it says is part of ongoing efforts simplify the work of travel agents and improve the accessibility of its call centre. The system now reflects the best practices and most recent technology in telephony, says the company.

The new structure is specifically designed to “enhance the agent experience and in harmony with Air Transat’s particular set of operational conditions,” most prominently transforming and streamlining menu navigation to increase efficiency and reduce the number of options and selection time by over a minute.

In addition, a geolocation service based on the caller’s area code has been integrated to automatically serve travel agents in their preferred language.

On the auditory level, the musical atmosphere has also been revamped; it can now be customised between five different styles of music.

And finally, to tie everything together, Transat says special attention has been paid to standardizing the voice which will accompany callers across all menus.

“Travel agents can now enjoy an optimized end-to-end phone experience,” says Transat, which adds that several other major features will be rolled out in the coming weeks.