Jesson and Co. Communications announced Nancy Drolet as the new senior director, Travel Trade.  Drolet will be responsible for all trade activities for destination clients including education, attendance at trade events as well as other general administrative responsibilities.

She joins Jesson most recently from the Caribbean Tourism Organization, the Caribbean’s regional development and promotional organization where she worked closely with 24 member countries.  The CTO announced last fall that they would close their North American offices along with their office in London, England.

Jesson President, Barbara Jesson said, “We are just thrilled Nancy made the decision to join our team.  She is a wonderful asset and complement to our travel and tourism practice. She was in high demand after her stint at CTO and we are honoured she chose Jesson.”

Jesson travel clients include Anguilla, Los Cabos, Cuba and others.  Drolet will act as trade advisor on all key travel accounts and continue to organize joint Caribbean events for those participating Caribbean countries to ensure the Caribbean remains top of mind for the trade in Canada.

“I am excited to join Jesson & Co.  Having worked with the team at Jesson through their efforts for clients such as Anguilla and Cuba, I can hit the ground running.  I am fortunate to be able to continue enjoying the Caribbean while also adding other wonderful destinations as well as travel and hospitality clients around the world”.

Drolet can be reached via email at ndrolet@jessonco.com.