Amélie Brouhard, vice president Canada & Mexico of Club Med, today announced the arrival of Jérémie Hoss as the new marketing and communications director for Canada. Coming from Club Med’s Paris corporate office, Hoss joins the Canadian team and will be in charge of deploying the country’s marketing and communication strategies. He has held several positions in top tier companies such as Eurosport, Universal and SFR, culminating in over 15 years of marketing experience in the leisure, telecom and travel industries.
In 2015, Hoss joined Club Med as a web product manager, in charge of the global deployment of the Club Med website. He led the development and complete redesign of Club Med’s 40 worldwide websites to be more responsive and user-friendly. Hoss’ impressive work led him to be promoted to e-commerce director, overseeing the e-commerce team.
With comprehensive knowledge in marketing and digital strategy, as well as effective agency and team management skills, Hoss will contribute greatly to the achievement of Club Med’s key priorities in Canada. His main priorities will be to define, implement and ensure the brand’s marketing strategy as it pertains to the main growth pillars of the Canadian market as well as support the opening of Club Med Québec Charlevoix, opening December 2021.
“The Canadian market offers great development opportunities and there is so much excitement surrounding what’s next for Club Med here. I am very pleased to join the Montreal office and to participate in the opening of the first Club Med resort in Canada,” said Hoss.
“We have high standards to meet, with the desire to continue offering our partners and clients the best of Club Med experience, and I’m excited to be a part of this dynamic landscape.”
“We are proud and delighted to welcome Jérémie to our Canadian team, where he will design and implement Club Med’s marketing and communication plan across the country in support of our business ambitions,” said Brouhard.
“His digital expertise in both B2B and B2C will be an obvious asset for the Canadian market, in regards of our strategic pillars and developments to come. We are excited to welcome him to the team here!”