HOW IT HAPPENED: Civil rights centre in Atlanta aims to educate and transform visitors

09 OCT 2018: At a time of deep divisions in America that includes white nationalist rallies and a president some accuse of sympathizing with the far right, travellers to the deep south may want to learn more about the origins of racial divides in the country.

The capital of Georgia, a state that in 1859 was the backdrop for one of the largest slave auctions in US history with more than 400 adults and children sold, offers a good starting point for understanding the civil rights movement.

The National Center for Civil and Human Rights in Atlanta, situated close to downtown, highlights both local and global struggles.

“I think with today’s climate, we have become a place where people are just coming to learn. They’re trying to figure things out,” said Nicole Moore, the centre’s manager of education and content.

They may have seen something on the news and wondered how and why society got to this point, she said.

The exhibits seek to answer those questions, as well as show how activists responded at the time, said Moore, so visitors can form their own conclusions and determine what action they can take next, such as writing to political representatives.

Near the entrance, a museum aide suggests guests navigate the exhibits by level of intensity, beginning on the second floor that’s dedicated to the American civil rights movements and houses the interactive, often emotional lunch counter experience, before heading up to the third floor where a more global look is presented. Finally, on the first floor, the museum’s Martin Luther King, Jr. collection is a rotating exhibition of items.

In the American exhibit, a long wall highlights some of the Jim Crow laws – ones that regulated racial segregation – from various states, including Georgia. These laws commonly prohibited inter-racial marriages and mandated separation of people by race at public establishments, like restaurants or swimming pools.

Further along, guests learn about non-violent protests, including the first lunch counter protest in Greensboro, N.C., where four black students sat at a whites-only lunch counter at the local Woolworth store and refused to move. The action sparked a months-long movement.

Visitors can choose to participate in an interactive exhibit that aims to immerse them into the experience of one of the protestors.

A mock lunch counter is off to one side of the room. Four at a time, a staff member asks guests to sit down on a bar stool and place their hands on the counter, on top of hand prints drawn on the surface. Guests wear headphones and shut their eyes.

For about 1 minute and 50 seconds, they listen to jeers and threats from others in the imagined eatery. The bar stool shakes at one point, signalling the threat of physical violence.

Moore always tells people this experience is what “transforms” their visit to the centre.

“It becomes, ‘Could this be me? Would this be me? How would I react?”’ she said, creating a kind of “come-to-Jesus moment” where people must grapple with whether they’re built for the front lines or another aspect of fighting for human rights.

Visitors can then take that knowledge with them through the rest of the centre, which focuses on the global movement. There they learn about both historical and current abuses, dictators and activists.

“Our goal is to ensure that people reflect on the experiences of the American civil rights movement to inspire them to action _ in whatever way they see fit,” said Shani Drake, director of marketing.

“Ultimately, we hope that their experience here transforms them.”

If you go:

  • Adult (18-64) admission costs US$19.99 plus tax. Youths (7-17) receive a US$4 discount, while kids six and under are free.
  • The museum opens at 10 a.m., except on Sundays when it opens at noon. Closing hours are 5 p.m. seven days a week with last entry permitted at 4 p.m. It is closed on American Thanksgiving and Christmas Day.
  • The museum is located near several other attractions making it convenient for travellers on a tight schedule. The Georgia Aquarium and World of Coca Cola are within walking distance. Studio tours at CNN Center are a slightly longer walk through Centennial Olympic Park.
  • Atlanta offers several other attractions for history buffs. The Martin Luther King Jr. National Historic Site houses the home where he was born and The King Center, which says its library and archives is “the largest repository of primary source materials” on King and the American civil rights movement in the world. The park’s website offers sample itineraries, including ones for 30-minute visits for time-crunched guests and up to four hours for those on a more leisurely pace.