Norwegian Cruse Lines returned to Maui on the weekend. Earlier in August, the cruise line paused its calls to the island, to avoid stressing local resources due to the devastating wildfires in Lahaina on the island’s west side.

‘Pride of America’ called in calling in Kahului, with NCL president David J. Herrera stating, “We have a strong connection with the people and islands of Hawaii and long history of bringing guests from all over the world year-round to this paradise in the Pacific.

He added, “When we heard of the tragic wildfires, we were quick to mobilize our network to support local recovery efforts in Maui. We temporarily adjusted our itineraries to avoid stressing the destination further, we donated $50,000 to Maui United Way, and together alongside our partners have collected and will be donating over $150,000 in supplies such as food, clothing, and mattresses.

He added that cruise line’s return took place under the guidance and support of the local community, Hawaii Tourism Authority, and with encouragement Governor Josh Green.”

Green said he appreciated NCL’s support, adding, “While travel to West Maui is restricted to returning residents and emergency responders, we are working with our tourism partners, such as Norwegian Cruise Line, and encouraging them to make a steady return to other areas of the island and throughout the rest of the state.”

“The damaging effects of the recent wildfires to the Lahaina community has been heartbreaking,” said Kalani Ka‘anā‘anā, chief brand officer of the Hawaii Tourism Authority. “As recovery efforts are underway, the island of Maui is dependent now more than ever on the return of mindful, respectful visitation which keeps our residents employed and businesses open. We are encouraging travellers and visitor industry companies, such as Norwegian Cruise Line, to make a responsible return to the island, visiting the many areas that were not impacted by the fires and are welcoming travelers back.”