The German National Tourist Board’s (GNTB) inaugural AI influencer project utilizes artificial intelligence to promote Germany as a travel destination on an international scale. With the launch of ‘Emma’ – an AI-generated influencer – the GNTB has created an interactive brand ambassador designed to virtually inspire potential travellers to visit the European country.
The Canadian Air Transport Security Authority (CATSA) is trialling a new customized screening line, designed so that airports with limited space can employ advanced technology and equipment while speeding passenger checks. Québec City Jean Lesage International Airport (YQB) is the first airport in Canada to trial the new line.
Stunning vacation photos and engaging videos — User Generated Content (UGC) is marketing gold. It’s authentic, shareable, and helps creates a vibrant community of passionate advocates who inspire others to travel. Moreover, it’s exactly what today’s traveller craves. Here’s how it can help your business.
Despite its uncertain status in the US, TikTok continues to shape travel trends, providing travel sellers a golden opportunity to captivate new audiences and ignite interest. Through vibrant culture, stunning landscapes, and immersive experiences, travel is perfectly positioned to shine on this fast-growing platform.
New Zealand has relaxed visa requirements for remote workers in a bid to attract more ‘digital nomads’ skilled workers who given an internet connection can work from anywhere on the planet.
With artificial intelligence (AI) increasingly playing a role in trip planning, it only follows that the technology is also increasingly subject to misuse and as a source of scams.
One in three Canadians make errors when planning trips online, according to a new survey commissioned by Flight Centre Canada. Moreover, the research reveals that critical errors made are costing travellers thousands of dollars.
Simplicity, transparency, and trust are the three things travel consumers want from their travel retailers, according to new research from Travelport in its just-released 2025 State of Modern Retailing Report, which, combined with cross-industry insights, highlights key trends the global technology company says will transform the travel industry in 2025.
It’s not news that artificial intelligence is all the rage and that the travel industry – including many travel agents – have begun embracing the new technology for a range of tasks, from business planning and promotion to curating ideal itineraries for clients. So, what, we wondered, does AI actually think of travel advisors?
The chief executive of start-up Riyadh Air, which will take flight this summer, says that boarding passes – both paper and digital – will likely disappear withing five years, to be replaced by biometric scans for passengers.
If 2023 was a year of wonder about artificial intelligence, 2024 was the year to try to get that wonder to do something useful without breaking the bank. So, what’s in store for AI in the year to come?
In a packed session on digital marketing trends at the recent World Travel Market in London, Dan Christian, host of a popular Travel Trends podcast, revealed the trends – from AI and videos to search engine optimization and advertising on TikTok – that are at the forefront of travel marketing today.
If you were having problems with opening Outlook or other Microsoft applications yesterday – you weren’t alone. Thousands of Microsoft 365 customers worldwide took to social media to report trouble seeing their emails, loading calendars or opening other Microsoft 365 applications such as Powerpoint and Teams.
HotelPlanner has announced what it says is “a world first that will change how customers find and book their hotels.” HotelPlanner.ai is the first end-to-end AI hotel booking assistant with access to book over one million-plus properties worldwide.
The International Air Transport Association (IATA) and its partners report that they have successfully demonstrated that the industry is ready to deliver a fully digital air travel experience. This was achieved in a recent proof-of-concept (PoC) involving two passengers using different digital wallets and travel credentials on a round-trip between Hong Kong and Tokyo.
The World Travel Market Ministers Summit, in collaboration with UN Tourism and the World Travel & Tourism Council (WTTC), returned last week to focus on the growing importance of Artificial Intelligence for the sector. Taking to the floor in London were Ministers representing more than 20 countries and providing the voice of the private sector, leaders from Expedia, HBX Group, JTB Corp and SITA, highlighted the importance of enterprise and public-private partnerships.
Advanced artificial intelligence (AI) has “revolutionized” the booking process for ‘Round the World’ tickets, according to the oneworld airline alliance, which counts American Airlines, British Airways, and Cathay Pacific amongst its dozen-plus global members.
“Choice is a tax on time and attention,” says NYC professor of marketing and author Scott Galloway, who adds, “Consumers don’t want more choice, but more confidence in the choices presented.” It’s a sentiment embodied in Travelport’s just-released 2024 State of Modern Retailing Report, which concludes that a majority of travellers feel overwhelmed by too many choices when it comes to trip planning. And that presents an opportunity for travel agencies, it adds.
Travel and transport industries continued to get systems back online on the weekend after a widespread technology outage on Friday that threatened to cause travel delays for days, according to experts. Airlines were hardest hit by the global security outage, with thousands of flights cancelled on Friday, and many more passengers delayed or stranded into the weekend.
Sabre and Air Canada have announced the launch of Air Canada’s full content via new distribution capability (NDC) in Sabre’s travel marketplace. This launch allows travel agencies to consume Air Canada’s expanded NDC offers and services, enabling them to provide a more personalized travel experience to the customers they serve, the companies say.
Travelport has launched what it calls “revolutionary” content curation through the use of artificial intelligence (AI) and machine learning (ML) that will provide travel agencies more control over multi-source content within the Travelport+ platform, thus “makings agents’ lives easier and business more efficient.”
It’s not just you. A lot of people think Google searches are getting worse. And the rise of generative AI chatbots is giving people new and different ways to look up information. While Google has been the one-stop shop for decades – after all, we commonly call searches “googling” – its longtime dominance has attracted a flood of sponsored or spammy links and junk content fueled by “search engine optimization” techniques. That pushes down genuinely useful results.
It is now easier than ever for Canadian digital nomads to work remotely from Türkiye. With the new Digital Nomad Pre-Application platform Digital Nomad GoTürkiye, digital nomads can now easily initiate their application process online. Gaining popularity following the COVID-19 pandemic, digital nomads capitalize on remote work by travelling the world and logging on wherever they have an internet connection.
The transformative power of Artificial Intelligence (AI) and its role in shaping the future of Travel & Tourism are examined in new reports by the World Travel & Tourism Council, which cites its commitment to a digital future that prioritizes safety, ethical considerations, and responsible AI adoption.
Expedia Group is celebrating Global Travel Advisor Day today (May 1) by hosting a number of events across the world, including Canada, to show appreciation for its Expedia TAAP (Travel Agent Affiliate Program) partners. Overall, Expedia Group will be hosting 16 events across three continents.
We’ve entered the era of travellers demanding even more from their trips. Now, they crave a more personalized vacation where each moment and detail feel tailor-made, allowing for an unforgettable travel experience. But the reality is that to bring this kind of trip to life, travellers may need to turn to travel agents for their unmatched expertise and a seamless booking experience.
Those who are open to innovations are best equipped to make the most of artificial intelligence for their businesses, delegates at the recent ITB Berlin travel trade show in Germany were told. For example, AI enables the search and reservation processes to at last “escape the tyranny of the search bar.”
The real power of social media lies in connecting a brand with its consumers on a human level instead of a sales and commercial level. Connecting with the audience starts with content production focused on generating two-way communication and then moderating to build an active community. Here are a few ideas to consider.
With the belief that use artificial intelligence can “unlock efficiencies, inspire product innovation, and elevate user experiences,” Amex GBT has launched a new AI initiative, including the creation of a special task force, to focus on the developing technology within the corporate travel management ecosystem.
The podcast is quickly becoming one of the leading tools for persuasive marketing. It has a unique pull for the audience because it successfully differentiates itself from marketing and advertising messages.