As “sleepmaxxing” searches hit an all-time high in 2025 and with the month of May designated as “Better Sleep Month” by the Better Sleep Council – Sandals Resorts has uncovered what moms really want: a nap. According to a recent survey by the Sandals Institute of Romance, nearly all moms (94%) agree that more sleep would benefit not only themselves, but their families.
The survey, which polled over 600 moms, uncovered some surprising truths about what moms crave most, namely that adequate sleep is not just a luxury, but a necessity:
More than half of those surveyed say an uninterrupted nap is the ultimate luxury and 60% would happily trade gifts for sleep, according to the poll.
- Half of the moms surveyed stated that “a nap with no one needing you” is the ultimate luxury, surpassing even the coveted solo bathroom break (24%).
- Almost two-thirds of moms haven’t had a nap in the last month, with a quarter of them unable to remember the last time they napped.
- 85% of moms said they need more than a cat nap to function, with the ideal nap lasting 30-90 minutes – with 90 minutes representing a full sleep cycle.
When it comes to location, over two-thirds of moms said they nap more easily when on vacation. The top nap spots include hotel rooms (50%), the beach (22%), and the spa (14%).
As for the perfect soundscapes, moms most enjoy the calming sounds of rainfall (50%), followed by ocean waves (44%), birds chirping (21%), and wind blowing (20%) to help them drift off into a peaceful nap.
Pilot project
With this in mind, over the recent Mother’s Day weekend Sandals Resorts introduced the ‘Sandals Mom Nap,’ at select resorts to help moms reclaim their rest. The “nap nook” pilot project provided cozy, private spaces reserved just for moms to relax and recharge.
“Sleep isn’t just a wellness trend – it’s essential, and for a lot of moms, it’s also a rare luxury,” said Jessica Shannon, Sandals Chief Experience Officer. “We truly believe that when moms are well-rested, they are able to be the incredible partners and parents that they are.”
She adds: “No one needs a tutorial on how to nap, especially in a hammock hugged by the Caribbean breeze, but by creating this experience, we’re letting moms know we are thinking of them. It’s about carving out space to rest, recharge and feel cared for, as they deserve.”
Sandals notes that year-round, its mom guests can also take advantage of their Sandals butler, who will personally guide them to the best nap spots across the resort – from peaceful beachside hideaways to quiet, shaded poolside cabanas.
And for an even deeper level of relaxation, Sandals’ signature Red Lane Spa invites moms to enjoy sleep-enhancing massages featuring CBD, lavender, and Himalayan salt stones – perfect for winding down and preparing for a restful nap or a peaceful night’s sleep.
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