With Travel Advisor Appreciation now in the books (May 6), travel agent “month” continues in full swing. Following our listing of a host of supplier incentives and news yesterday (see stories further down in the newsletter), here is a further sampling of relevant news and offers available for the trade in May, and, in some cases, beyond.
Transat Distribution Canada
To mark National Travel Advisor Day, TDC is offering all Canadian travel professionals an opportunity to “rekindle their spark” by attending a complimentary virtual conference with renowned motivational speaker Isabelle Fontaine on Monday, May 12.
“At the heart of the travel experience are the travelLers themselves, who enjoy the products offered by our valued partners,” says TDC GM Karine Gagnon. “But first and foremost are the travel professionals. Every day, these women and men build trips and, above all, bring them to life for their customers. They put a part of themselves into their work, adding all their knowledge, experience, and, above all, their immense passion. And this year, with this unique initiative, TDC wanted to take the lead in bringing together travel professionals across the country, regardless of whether they are members of the TDC network or not, to collectively celebrate this wonderful profession and shine a spotlight on the passionate men and women who create dreams for their customers every day!”
To register for the event, taking place May 12 at 10 a.m. EST in French and at 2 p.m. EST in English, click HERE.
St. Maarten
On this Travel Agents Appreciation Day, May 7, 2025, the people of St. Maarten, along with
The St. Maarten Tourism Bureau has put together a special video extending the “warmest and most sincere thanks to the dedicated travel agents across Canada who have played an instrumental role in making our island a beloved and sought-after destination in the Caribbean.”
May-Ling Chun, Director of the St. Maarten Tourism Bureau, said “I speak on behalf of our entire nation when I say: thank you Canadian travel agents. Your tireless efforts, personalized service, and unwavering belief in what St. Maarten has to offer have helped countless Canadian travellers discover our beaches, culture, cuisine, and hospitality. It is through your passion and professionalism that St. Maarten’s name has become recognized and cherished throughout Canada.
Check out the video HERE.
Intrepid Travel
In celebration of Travel Agent Appreciation Day, Intrepid has launched two big initiatives: a North America-wide storytelling contest and the debut of the new monthly recognition series, Intrepid Icons. Through May 14, travel agents are invited to submit their favourite Intrepid moment – be it heartwarming, hilarious, or life-changing – for a chance to win one of three exclusive prizes. The grand prize is an Intrepid small-group adventure valued at up to US$3,000; 2nd place is a complimentary Urban Adventure for two ($300); and 3rd Place: A copy of ‘The Intrepid List’ book To enter, e-mail your story (photo optional) to NAPartners@intrepidtravel.com, subject line: ‘My Favorite Intrepid Moment.’ Winners will be announced May 16 on Intrepid’s Agent Hub and Facebook Community.
Additionally, launching June 4, ‘Intrepid Icons’ is the company’s new monthly recognition program honouring one exceptional travel advisor who goes above and beyond to champion the Intrepid brand. Each Icon will be spotlighted across trade channels and gifted a surprise reward.
Collette
For travel agent month, Collette has planned a series of initiatives and events, Including a virtual travel agent chat on May 29 and extended air seat sale. For a full accounting of what’s happening and the resources available to agents, visit the Collette Travel Advisor Network on Facebook.
CIE Tours
For every CIE Tours vacation booked in May, travel advisors will be automatically entered into a daily drawing for a chance to win a $100 e-gift card. Advisors can also enjoy 30% off guided vacations year-round, which extends to companion reservations sharing the same room. The offer also includes the company’s All-In Inclusive Advantage, whereas everything noted within the itinerary including excursions, accommodation, most meals, and transportation, is listed in one upfront price. Travel must be booked by Dec. 31 for travel by Dec. 31, 2026.
Viking
Through May 31, Viking is offering a $100 bonus per booking on their Viking Rewards Card to graduates of the Viking Travel Advisor Academy. The incentive applies across all product lines – river, ocean, expedition, and Mississippi sailings – with no need to manually track bookings. Advisors simply need to visit viking.com/advisor and successfully complete the Viking Travel Advisor Academy by logging into the TA Portal and becoming a Viking Certified Expert; then click on Viking Rewards and successfully complete the registration process to qualify.
Scenic Group
Scenic Group’s “month of thanks” to Canadian travel advisors actually includes two months – May and June. Through May 31, agents can earn a Mastercard prepaid gift card ranging from $100 to $250 with every Scenic Luxury Cruises & Tours and Emerald Yacht Cruises booking. For full details, click HERE.
Additionally, Canadian travel advisors can earn an additional 2% Bonus Commission on Scenic and Emerald River Cruises 2026 Europe River Cruise bookings (excludes Portugal) made until June 30.
Windstar Cruises
Windstar is offering agent incentives for new 2025 cruise bookings, including a chance to win a ‘Dreams of Tahiti’ cruise for two (details available of the cruise line’s Advisor Hub). Travel advisors will also earn their choice of either a $100 bonus commission or a $100 Amazon gift card for every new 2025 booking made throughout May. Every confirmed booking earns advisors one grand prize entry and one gift card or bonus commission.
Atlantis Paradise Island (Bahamas)
Throughout May, Atlantis Paradise Island is offering commissions ranging from 18 to 20% for rooms and suites bookings respectively at The Coral, The Royal, The Cove, Harborside, and The Reef Towers. Further, gift cards will be issued to Atlantis Ambassadors as follows: $25 Gift Card per booking at The Coral; $50 Gift Card per booking at The Royal; $75 Gift Card per booking at The Cove and The Reef. The mega resort will also be running a set of sweepstakes to incentivize and reward travel advisors that book for their clients in the month of May. The advisor with the highest booked revenue across all hotels will win a stay at the resort. Additionally, there’s a special prize for the advisor with the highest revenue specifically at The Cove to receive a luxurious stay at the stunning all-suite property. Sales can be booked online at AtlantisBahamas.com or by calling 888-877-7525
Noble House Hotels & Resorts
This message from Noble House: “Travel advisors play a vital role in our industry. At Noble House Hotels & Resorts, we deeply appreciate your support, loyalty and confidence in us delivering exceptional stays for your guests. Now it’s your chance to discover our properties firsthand with our exclusive travel advisor rate using code AGENTSONLY.”
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