Jamaica is poised for significant expansion of airlift from the Canadian market this winter, with 400,000 seats available to the Caribbean island from its second largest market.
The increase is driven by expanded service from long-standing airline partners Air Canada and WestJet-Sunwing, together with new non-stop service from Porter Airlines, according the the Jamaica Tourist Board.
It further moves the needle together the JTB’s goal of reaching 600,000 annual visitor arrivals from Canada and US$750 million in tourism earnings from the market by 2030.
“This expanded airlift from Canada is a direct vote of trust and confidence in Jamaica’s tourism product and in the strength of our partnerships with Air Canada, Sunwing, WestJet and now Porter Airlines,” said the Edmund Bartlett, Jamaica’s Minister of Tourism, at an event in Toronto recently.
The new Porter Airlines service adds a further option for Canadian travellers, joining Air Canada, Flair, Transat, Caribbean Airlines and WestJet in offering enhanced connectivity between Canada and Jamaica this winter.
The JTB says it continues to work closely with airline partners, travel agents and tour operators across Canada to convert this added capacity into sustained visitor growth and broaden Jamaica’s appeal across key Canadian markets, including Toronto, Montreal, Ottawa, Edmonton, Halifax, Moncton, St. John, Winnipeg and Hamilton.
“The expanded winter airlift builds on Jamaica’s broader strategy of diversifying and strengthening airlift across its top source markets, reinforcing the destination’s resilience and positioning within a competitive global tourism landscape,” said Angella Bennett, Regional Director, Canada, Jamaica Tourist Board.
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