09 SEP 2013: The Prince Edward Island provincial government is spending $300,000 to wine and dine 125 travel writers from around the world this week. The hope is the journalists will be wooed into writing stories, blogs or features that could inspire would-be travellers into booking Canadian vacations.

The annual GoMedia Marketplace - organized by the Canadian Tourism Commission - brings journalists together with 150 agents from Canadian destinations.

The journalists will take part in a series of 12-minute meetings with the agents, who will promote their destinations.

Tourism Minister Robert Henderson says the event offers more value than ordinary advertising.

Journalists and editors from as far away as Japan, India and Australia are expected to attend.

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Jen Savedra

Jen Savedra is the founder and editor in chief of Travel Industry Today with  a long career and considerable experience in various sectors of travel and tourism. She is dedicated to producing a publication that differentiates itself from the pack. One that pulls no punches, and - along with being a forum for news and ideas - is easy to navigate and always fun to read.

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