Canada is forecast to be Asia-Pacific’s sixth largest source market in the next three years, according to the Pacific Asia Travel Association (PATA), which is forecasting a strong travel rebound and growth in the region through 2027.

Detailed in the association’s latest Asia Pacific Visitor Forecasts report for the period 2025-27, Canada is projected to provide 29 million arrivals into the region in 2025, 29.8 million in 2026, and 31.3 million in 2027.

The only other top 10 source markets outside the region are the US (23^rd), UK (9^th) and Mexico (10^th). China is No. 1.

PATA CEO Noor Ahmad Hamid remarked, “As global travel continues its strong recovery, the Asia Pacific region remains a key driver of growth. This latest forecast highlights the dynamic shifts in visitor flows, policy interventions, and infrastructure improvements that will shape the region’s tourism landscape over the next three years.”

Key highlights from forecast include:

• Resilient Growth Trajectory: Under the medium scenario, international visitor arrivals (IVAs) to Asia Pacific are projected to reach 813.7 million by 2027, reflecting a continued upward trend from the estimated 648.1 million in 2024.
• Destination Performance: China is forecast to reclaim its position as the leading inbound destination in the region, with the USA, Türkiye, and Hong Kong SAR ranking among the top performers by 2027. Meanwhile, Mongolia, Türkiye, Sri Lanka, and Japan are projected to lead in recovery rates, surpassing their pre-pandemic visitor numbers.
• Policy and Connectivity Driving Recovery: Simplified visa processes, expanded airline routes, and enhanced infrastructure are accelerating recovery. Initiatives such as China’s visa-free transit expansion and Thailand’s “Six Countries, One Destination” project illustrate how strategic policy shifts can drive visitor flows.

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