DEALING WITH THE BLOWBACK: How to market the U.S. to Canadians in the time of Trump
By Michael Baginski/ Even with the downturn in travel by Canadians to the U.S. this year, about 16 million of us – “still a lot of people” – are expected to cross the border in 2025, heading for warmer weather, holiday homes, sporting or cultural events, or just to do what they’ve always done, regardless of any offense taken.






























