Author name: Michael Baginski

ON THE GROUND AT WORLD TRAVEL MARKET

World Travel Market London kicks off today in the British capital with the annual event expected to be 20% larger than last year as the industry continues its surging post-pandemic recovery. Travel Industry Today is onsite at the ExCel venue in east London and will offer coverage in the days, weeks, and months to come, reflecting the always overwhelming amount of information disseminated at the world’s largest English language travel and tourism trade fair.

THE REAL THING: There’s no AI in I at Travel Industry Today

We don’t use AI. Indeed, Travel Industry Today produces content the old-fashioned way – by real people, who really travel, and through travel industry sources cultivated literally for decades. I mention this because a just-released survey by The Canadian Journalism Foundation reports that fully one-half of Canadians admit they are not confident in their ability to distinguish between fake news generated by AI and human-produced content.

LISTENING IN: Electric Light Orchestra – It’s like magic!

It’s hard to pick a song for Electric Light Orchestra – after all, during the British band’s heyday (1973-86), the Jeff Lynne-led collective boasted 15 Top 20 songs on the Billboard chart (and 27 in their home country), not least the innovative Chucky Berry-Beethoven (Ludvig von) mash-up, “Roll Over Beethoven.” But since that classic clocks in at eight minutes and nine seconds, I’ve opted here for something a little more concise.

LEISURE TIME: New-look WestJet ‘leans into leisure’

Despite his 20-month tenure at WestJet being “quite a roller coaster for sure” through the pandemic and its aftermath, WestJet CEO Alexis von Hoensbroech is enthused about his prospects for the company, for which he boldly proclaims, “We want to be the national leisure champions for Canada from coast to coast.”

WOO HOO, CANADIAN TOURISM TO U.S. FLYING HIGH

With more than 12.2 million crossing the border in the first seven months of the year, “Canadian travel to the US is coming back strong,” Brand USA’s Staci Mellman told attendees at the recent 15th annual Discover America Day – Canada media event in Toronto. “Woo hoo!” she added with as much eloquence as the term can allow.

PEAK PERFORMANCE: Travel Leaders celebrates back to (booming) business

Travel Leaders Network completed its annual fall Canadian Regional events last week with more than 550 enthusiastic advisors having attended across three cities – Edmonton, Vancouver, and Toronto (West). Dubbed “Peak” (Programs, Education, Advisors and Knowledge), the at-capacity events were a mix of training and business advancement and enhancement sessions, networking with suppliers and peers, and a bustling trade show.

LISTENING IN: Oh, the horror! What came after Monster Mash

Unless you’ve been living under a tombstone, you’re no doubt familiar with “The Monster Mash,” Halloween’s most quintessential song. It’s been recorded/performed countless times, from the Beach Boys to Van Halen; there are even ska and reggae versions by Bad Manners and Bruce Springsteen respectively. But the definitive – and original – version was by Bobby “Boris” Pickett, which was a graveyard smash, topping the charts in 1962. This is not that song.

WHAT’S NEW IN PERU: New Transat flights and more

Energized by new flights to the country by Transat starting this winter – the first direct flights from Canada since the pandemic – PromPeru hosted a gathering in Toronto last week to update the trade on the latest news from the South American country. Among the guests were reps from tour operators offering Peru tours and product: Goway, G Adventures, Intrepid, Collette, and TTC Tour Brands.

THE BUZZ ABOUT ST. VINCENT AND THE GRENADINES

With Air Canada flights starting this winter and a new Sandals resort set to open in the spring, there’s a buzz about Saint Vincent and the Grenadines, an idyllic Caribbean destination that has flown under the radar from Canada somewhat in the past, but is poised for major growth from this market, and elsewhere.

LISTENING IN: An iconic song for an iconic building

In 2010, the Sydney Opera House embarked on a project to record the Nick Cave (and the Bad Seeds) indie classic “The Ship Song” as a tribute – and anthem – to the famous Australian landmark and cultural cathedral.

THE TIME IS RIGHT: Air Canada direct to Martinique from Toronto

Starting Dec. 16, English Canada will at last have direct access to Martinique – previously the preserve of French Canadians (or those traveling through Montreal) alone. The Air Canada service builds on 14 years of flights from YUL and marks the first-ever flights from YYZ to the magnificent Caribbean island, which is an overseas territory of France.

LISTENING IN: Crazy for Heart

Anne Wilson needs little amplification as one of rock’s greatest vocalists (of either gender), but sister Nancy sadly flies under the radar for her guitar chops, rating as one of the most underrated in many accountings. Nevertheless, the two together, and a bevy of great songs, has made the Can-Am band one of the genre’s most indelible.

TOURISM RESILIENCE CHAMPION BARTLETT PUTS PEN TO PASSION

Add “author” to the list of accomplishments of Edmund Bartlett. It’s a natural evolution for Jamaica’s thoughtful and eloquent tourism minister, who has written a book examining and detailing his passion and advocacy for tourism resilience in the face of disasters and challenges both natural and manmade – from hurricanes to artificial intelligence, and, of course, plagues.

THE GOOD, THE BAD AND THE UGLY: TICO releases funding model proposals

After conducting a comprehensive funding framework review, including the Compensation Fund, the Travel Industry Council of Ontario (TICO) has released its proposals for a future funding model. They include lower annual fees for most members (but higher for some others), the removal of end-supplier coverage of airlines and cruise ships, and – controversially – no consumer pay model.

LISTENING IN: Luca Stricagnoli – almost heaven!

We’ve done this song before, but let’s be honest, you really can’t hear “Take Me Home Country Roads” too many times. Especially when it’s continually interpreted in so many amazing, creative (sometimes globalized) ways, not least from Izzy Kamakawiwo’ole’s Hawaiian take on a ukelele to Toots & the Maytals plaintiff “almost heaven, West Jamaica.”

PLUGGING IN TO ‘LAS VEGAS UNPLUGGED’

On a day on which Ontario’s cottage country was actually hotter than Las Vegas, it seemed only fitting that a team of suppliers and tourism officials from the latter city met with a group of Canadian trade representatives in Muskoka to talk travel. The two-day retreat early this week at the JW Marriott on Lake Rosseau was also meant to symbolize Sin City’s current tagline: “Las Vegas Unplugged.”

FINDING MIAMI

Miami brought its new global marketing campaign to Toronto recently at a trade event designed to convey the South Florida city’s many faces and colours. Salsa dancers, cocktail making, and an artistic endeavour guided by a renowned graffiti artist from the city enlivened the event while giving hints of the “Find Your Miami” campaign.

‘IT’S IN OUR GRASP’: Jamaica has high hopes for Canadian market

Jamaica’s Tourism Minister has high hopes for Canada – namely making the island the No. 1 destination in the Caribbean from this country, and with no less that a million visitors a year to boot. Currently boasting over 300,000 Canadian visitors a year, Edmund Bartlett has declared a goal of 500,000 annual visitors by 2025, which would eclipse the 400,000 high watermark in 2010.

MSC IS BACK AND TAKING CANADA BY STORM

MSC Cruises celebrated its return to Canada after four years with a series of visits by travel advisors in Saint John, NB; Charlottetown; and Halifax last week as it heads into the fall season for a series of cruises in the Maritime region on return itineraries out of New York.

COME HUNGRY, DARLIN’: What to eat in the Big Easy

With a head-spinning array of unique and inspiring choices, the answer to the question, “What should I eat in New Orleans?” is really another question: What shouldn’t I eat? And the answer to that is, essentially, nothing! It’s pretty much all amazing, and a foodie, casual or serious, can’t really go wrong in one of the world’s greatest food cities.

LISTENING IN: They got cat class, got cat style

Funny how a song can be inexorably linked to a time or place (or people). For me The Stray Cats will always belong to London, in 1981, where I spent a summer. The likes of Adam and the Ants and two-tone ska bands like Bad Manners made sense there at the time – but the emergence of an American rockabilly band (that was not known in the US yet), did not.

TO THE DOMINICAN REPUBLIC, AND BEYOND

While Canadians are already buying into Arajet’s message of convenient connections to the Caribbean and South and Central America through its Santo Domingo hub, the low-fare airline’s founder and CEO believes sunseekers in this country will also find the soon-to-launch Toronto and Montreal service ideal for transit to the Dominican Republic directly, whether as final destination or for two-island holidays in the Caribbean.

DANCING IN THE SEATS: ACV wows, woos agents at Toronto product launch

Air Canada Vacations had agents dancing in their seats, literally, as the tour operator concluded its five-city Canadian road show/sun launch spectacle in Toronto last week, following “Dream Bigger” events in Halifax, Vancouver, Edmonton (for the first time), and Montreal.

PUBS, PATIOS & BARS: The Royal York’s storied Library Bar

Cocktails (and swank cocktail bars) are all the rage, from a new Harry Potter-themed space in London to the iconic long bar at Raffles in Singapore, home of the Singapore Sling, and thousands in between. In Toronto, near the top of the list is always the Library Bar at the Royal York Hotel.

LISTENING IN: Counting Crows still flying high

One wouldn’t expect to see great bands at a trade show, but give IPW credit, the signature US Travel trade event each year never fails to impress. Each year, one or more of the luncheons features a performance from a great American band, and sometimes someone will even pop up at an evening event. This year in San Antonio, the close to 5,000 delegates (yes, it’s a big lunch) were treated to Counting Crows.

‘NOW OR NEVER’: Why CATO is demanding Comp Fund reform – now

With TICO nearing the completion of its funding review and the Ontario government travel industry regulator’s AGM set for Sept 26, the Canadian Association of Tour Operators (CATO) says it’s “now or never” for reform of the Compensation Fund – something it’s not convinced is going to successfully happen.

AGENTS OF CHANGE: ACTA rallies industry as ‘one voice’ at Summit

ACTA kicked off the first of three cross-county travel industry summits this month in Toronto last week with over 500 attendees, a name change, and a presumed win on federal government debt relief that arrived during the event at the Toronto Congress Centre.

HAIL RAIL: Railbookers on growth fast-track

Pent-up demand post COVID, traveller trends towards FIT travel, and industry sustainability have come together to create a “perfect storm” for the growth of train travel, says the CEO and co-owner of Railbookers, a rail tour operator that packages train tickets with all the land elements of a holiday, including hotels and sightseeing.

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